GTM Toolkit
Developer-Native Marketing
`gtm-toolkit audit`
Combine content linting, technical SEO checks, and scoring into a single snapshot for stakeholders.
Usage
Produce a multi-part audit covering content and tech health
# Run both analysis suites
npx gtm-toolkit audit --all
Audit Modes
Trigger specific sections when you only need targeted output
--content
Summarize lint rule pass rates across every markdown file--technical
Verify robots.txt and sitemap.xml exist under your public directory--all
Run both passes in sequenceScoring Breakdown
Translate findings into a repeatable performance score
The command tracks how many rules pass versus fail and derives a simple percentage score. Keep an eye on:
- • File count: total markdown/MDX files evaluated.
- • Issue count: number of failing lint checks.
- • Average score: percentage of rules that passed across all files.
- • Technical status: whether sitemap and robots assets are present.
Sample Output
What a combined audit summary looks like
🕵️ GTM Toolkit Auditor ✔ Content audit complete: 12 files, 18 issues, 71.5% average score ✔ Technical SEO audit complete: No issues found